PROGRAMMES

Bachelor of Technology in Public Relations with Digital Communication

Programme Description

The Bachelor of Technology programme in Public Relations with Digital Communication seeks to provide academic and practical training for students to advance their careers in the Public relations fraternity. The programme seeks to provide training that focuses on the students creating, running and managing a business. The BTech in Public Relations with Digital Communication can be used by the student to create and manage their businesses or use their skills within an existing company to help that company expand into new areas.

Admission Requirement

Admission to the BTech in Public Relations and Digital Communication programme is open to any student who meets the academic and character requirement of the technical university.

1. GCE ‘O’ Level: Five (5) credits including English Language and Mathematics plus at least two (2) GCE ’A’ level passes and a pass in the General paper is an advantage.
2. Senior Secondary School Certificate Examination: Six SSSCE passes with an aggregate of 24 or better in three core subjects (Mathematics, Science, English Language) and any three electives, not below C6.
3. West African Senior Secondary Certificate Exams (WASSCE). Six credit passes in 3 core subjects (Mathematics, Science and English Language) plus 3 electives
4. Diplomas deemed equivalent to (2) or (3) years of the above will be considered on merit. (Holders of a Diploma in Public Relations will enter at level 200.
5. Holders of HND will enter at level 300
6. Matured Students (25 years or over) must have ONE of the following:
   1. Five (5) passes in GCE ‘O’ Level or School Certificate credits including English Language and Mathematics.
   2. Holders of Teachers’ Post-Secondary School Certificate (3 years).

• Five (5) passes in West African Senior Secondary Certificate Exams (WASSCE) including English Language and Mathematics.

Job Prospect

After successful completion of this programme, graduates are employable as:

• Advertising Account Executive
• Advertising Copywriter
• Event Manager
• Marketing Executive
• Media Researcher
• Public Affairs Consultant
• Public Relations Officer
• Sales Promotion Account Executive
• Social Media Manager